Skip to content

For roofing contractors and storm-response crews

Book roofing inspections while the demand is still hot.

HQ360 builds the lead generation, fast response and follow-up that turn storm-season and replacement demand into signed roofing jobs.

The outcome

A steady pipeline of booked inspections and signed roofing contracts through the season.

  • An always-on lead channel beyond door-knocking
  • Fast response that holds up during storm surges
  • More bids signed through structured follow-up
  • Homeowners guided through insurance claims
  • A review and referral loop that lowers lead cost

Sound familiar?

Where roofers growth usually stalls

  • Demand spikes, capacity to respond does not

    After a storm the phones flood, then leads are lost because follow-up cannot keep up.

  • Door-knocking does not scale

    Growth is capped by how many crews can canvass, with nothing generating leads in the background.

  • Long sales cycle, weak follow-up

    Homeowners get three bids over weeks. Without nurture, the job goes to whoever stayed in touch.

  • Insurance jobs stall

    No clear process or content to guide homeowners through claims, so deals drag or die.

  • Reviews do not reflect the work

    Quality roofs, but a thin online profile that does not build trust before the inspection.

What is usually holding it back

  • No always-on lead channel
  • Slow lead response during surges
  • No structured estimate follow-up
  • No claims-guidance content
  • Weak review and referral system

How HQ360 helps

One connected system, not another vendor to manage

We run paid campaigns for replacement and storm-damage intent into an inspection-booking funnel built for mobile.

Speed-to-lead automation and a nurture sequence keep every homeowner engaged through a multi-week decision.

Estimate follow-up chases unsigned bids, and a review and referral system compounds trust for the next job.

Example growth system

What a Roofers engagement can look like

A representative build. The exact scope is set after we see what you already have running.

  1. 01

    Inspection funnel

    A mobile page with one job: book a roof inspection.

  2. 02

    Intent campaigns

    Paid traffic for storm-damage and replacement searches, scaled with demand.

  3. 03

    Instant + nurture

    Speed-to-lead reply plus a sequence that holds attention across a weeks-long decision.

  4. 04

    Bid follow-up

    Automated chase on unsigned estimates until a decision.

  5. 05

    Referral loop

    Post-job review and referral requests that lower the cost of the next lead.

Services often included

  • Roofing website and inspection funnel
  • Meta and Google storm and replacement campaigns
  • Speed-to-lead SMS and call routing
  • Estimate and bid follow-up automation
  • Insurance-claim guidance content
  • Review and referral system
  • Google Business Profile optimisation

How we run it

The same six steps, every engagement

  1. 01

    Discover

    We audit what exists — positioning, site, pipeline, spend and results — before we recommend anything.

  2. 02

    Strategise

    A written plan with owners, dates and target metrics. You approve it before work begins.

  3. 03

    Build

    Creative, sites, funnels and automation are produced and connected as one system.

  4. 04

    Launch

    Campaigns go live in sequence so each channel feeds the next, with close monitoring in the first weeks.

  5. 05

    Optimise

    A regular review where we cut what underperforms and move budget toward what is working.

  6. 06

    Scale

    Once the system is stable and measured, we add reach, channels and capacity deliberately.

Why HQ360

What working with us actually means

  • One team, one plan

    Strategy, creative, technology and marketing under one roof, with a single point of contact and one report.

  • Research before promises

    Every recommendation is backed by an audit and comparable data. You see the reasoning, not just the pitch.

  • Reporting, not vibes

    A written update on a fixed rhythm and a live view of the numbers. Every claim links to its source.

  • Systems you own

    Accounts, assets and automations are yours. If we stop working together, nothing switches off.

Questions

Roofers, answered

Start here

Build my roofing growth system

A free review of your lead flow and estimate follow-up. No obligation, no pressure — a straight read on what we would do and whether we are the right fit.

  • We reply within one working day
  • You own every account and asset we build
  • Month-to-month on ongoing work, 30 days' notice
What do you need help with?

No obligation. We reply within one working day.